From the Desk of

Melody Johnson

Hey Reader,

If there's one thing I've learned while balancing my life and business is that - there is a TON of noise about what it takes to grow an online business.

One person says you have to post daily on social media.

Someone else swears by funnels. Another by reels. Another by paid ads. And another by SEO.

By the way, be sure you’ve hopped on threads, Bluesky, or the latest social media platform!

Oh, and don't forget about scaling your team and make sure to take a picture with a margarita on the beach for good measure. 😅

But here’s what I’ve learned:

What actually works is different for every business owner.

But what do all effective strategies have in common?

They move the needle without adding more chaos to your day.

That’s why I’m thrilled to be speaking at the Needle-Moving Summit—a free, no-fluff virtual event for online business owners who are ready to simplify their strategy and take focused action for more impact in less time.

Here’s what makes it different:

• 24 expert speakers
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• One clear, actionable strategy per session
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• About 30 minutes per talk
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• Designed to help you make real progress (without the overwhelm)
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I’ll be sharing The Lazy Creator's Guide to a Low Lift High-Profit Membership, and I’d love for you to join me!

I'm really excited also about these speakers too:

➡️ Jacqui's talk about how to run your membership or program without running your life

➡️ Marketing for ADHD and Neurodiverse business owners by Polly Pollock

➡️ 4 Things to Add To Your Checkout Page to Increase Sales by Kelly Benton

It’s all happening April 14–17, and you can grab your free ticket here! Join in right here!​

Let’s stop spinning our wheels—and start doing more of what actually works.

Hope to see you there!
Melody

P.S. Yep—this event is totally free to attend so be sure to grab your ticket! There’s also a low-cost upgrade if you want extended access to the replays and an Implementation Week to help you take action on what you learn. Highly recommend grabbing it while it’s still available!